http://www.racintoday.com/archives/15409 Go With The Pros Wed, 08 Feb 2012 18:34:17 +0000 http://wordpress.org/?v=2.9.2 hourly 1 http://www.racintoday.com/archives/15409/comment-page-1#comment-12115 John Thu, 04 Mar 2010 08:01:01 +0000 http://www.racintoday.com/?p=15409#comment-12115 Rick: Nice piece on a NASCAR promotion I think truly works. Sounds like Jimmie's most recent Winner's Circle experience was a downer. Did he really get paint-balled somewhere? His last such appearance in the Dallas-Fort Worth market on behalf of Texas Motor Speedway took him to the skating rink, where he got a hockey lesson from Mike Modano of the Dallas Stars. (For the record, Jimmie skates like, and has a slap shot, comparable to a little girl). But other recent examples of programs put on by Mike Zizzo, vice president of media relations at TMS, have seen Elliott Sadler shoot skeet; Jeff Gordon slide into an F-16 before "flying" a jet simulator at Lockheed-Martin, and Matt Kenseth fly a pilot's simulator capsule over at American Airlines headquarters. Drivers usually leave North Texas smiling after a unique experience, while the assorted media have plenty of fresh _ albeit hardly exclusive _ material. Rick: Nice piece on a NASCAR promotion I think truly works. Sounds like Jimmie’s most recent Winner’s Circle experience was a downer. Did he really get paint-balled somewhere? His last such appearance in the Dallas-Fort Worth market on behalf of Texas Motor Speedway took him to the skating rink, where he got a hockey lesson from Mike Modano of the Dallas Stars. (For the record, Jimmie skates like, and has a slap shot, comparable to a little girl). But other recent examples of programs put on by Mike Zizzo, vice president of media relations at TMS, have seen Elliott Sadler shoot skeet; Jeff Gordon slide into an F-16 before “flying” a jet simulator at Lockheed-Martin, and Matt Kenseth fly a pilot’s simulator capsule over at American Airlines headquarters. Drivers usually leave North Texas smiling after a unique experience, while the assorted media have plenty of fresh _ albeit hardly exclusive _ material.

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